About Us
Our Story - Rooted in Cleveland Since 1982
Moore Furniture has been a part of the Cleveland, Texas community since 1982. What started as a small furniture store on Washington Avenue has grown into a full-service home furnishings destination for families across Southeast Texas, and it has remained in the Moore family the entire way.
For more than four decades, the Moore family has operated this business with a simple set of beliefs: stock quality furniture that people actually want, price it honestly, hire good people who care about the customer, and stand behind everything you sell. Those beliefs have not changed since the first day we unlocked the front door, and they are the reason families across Liberty County and beyond have trusted us with their homes for generations.
We are not a corporation. We are not a franchise. We are a single-location, family-owned furniture store in a small Texas town, and we would not have it any other way. The people who own this business live in Cleveland, raise their families here, go to church here, and see their customers at the grocery store and at Friday night football. That kind of connection creates a level of accountability that no chain store can replicate.
What Drives Us
We love the feeling of coming home. That is more than a slogan for Moore Furniture. It is the reason we exist. We believe your home should be a sanctuary, a place where the couch is comfortable enough to fall asleep on after a long day, where the dining table is big enough for the whole family plus a neighbor or two, and where every room feels like it belongs to you.
That belief drives every decision we make. It shapes which brands we carry and which ones we pass on. It determines how we train our sales staff, not to push products, but to listen and recommend. It even affects the way we lay out our showroom, because we want you to walk in and immediately feel at ease, not overwhelmed.
Our mission has always been to provide the best buying experience possible by offering a wide selection of furniture at every price point, backed by a knowledgeable staff that genuinely wants to help. We promise that you will find only the most current trends at the best quality and at the lowest prices. Whether it is a fresh take on a specific room or your entire home, you can count on us to help bring your vision to life.
The Moore Furniture Experience
A Staff That Listens First
At Moore Furniture, you are not going to get a high-pressure sales pitch the moment you walk through the door. Our team is trained to greet you warmly, give you space to browse, and be available the second you have a question. When you are ready to talk, they listen first. They want to understand how you use your space, what your style preferences are, what your budget looks like, and what has or has not worked for you in the past.
That approach leads to better recommendations. When your sales associate understands that you have three kids and two dogs, they are going to steer you toward performance fabrics that hold up to daily life, not a white linen sofa that will last a week. When they know you have a narrow hallway, they will check dimensions before you fall in love with a sectional that will not fit through the door. That is the kind of practical, honest help you get at a family-owned store.
A Showroom That Feels Like Home
Our showroom is laid out in room settings that help you visualize how furniture will look and feel in your own home. Rather than rows and rows of isolated pieces, we group sofas with accent chairs, coffee tables with end tables, and bedroom sets with coordinating accessories so you can see the big picture. It is a clean, well-organized space that our customers frequently comment on, and we take pride in keeping it that way.
We also rotate our floor regularly. New arrivals come in, seasonal pieces rotate out, and clearance items move to our dedicated clearance section where you can save up to 70% off. Every visit offers something new to discover.
Brands You Can Trust
We do not carry everything. We carry the right things. Our brand selection is intentional: we partner with manufacturers whose quality, design, and values align with our own. That means names like La-Z-Boy, one of the most recognized and trusted names in American furniture, known for recliners that last decades and a comfort engineering process that no competitor has matched. Ashley Furniture, the largest furniture manufacturer in the world, offering a massive range of styles from traditional to contemporary at accessible price points. Liberty Furniture, a manufacturer respected for solid wood craftsmanship and timeless dining and bedroom collections. And Hooker Furnishings, a premium brand delivering refined detail in home office, bedroom, and living room categories.
Beyond these anchor brands, we bring in additional vendors and collections that keep our floor diverse and interesting. We attend furniture markets, review new product lines, and hand-select items that we believe our customers will love.
Our Product Philosophy
We believe in offering furniture that balances style, durability, and value. That means we carry pieces across a range of price points, from budget-friendly options for first-time buyers and apartment dwellers to premium pieces for customers who want to invest in furniture that will last a lifetime. Regardless of what you spend, every piece on our floor meets a quality standard we are comfortable putting our name behind.
We also believe in keeping things in stock. We know that when you find a piece you love, you want to bring it home, not wait twelve weeks for a container ship. While custom orders are always available, we maintain a strong in-stock position on our most popular items so you can get what you need on your timeline.
Custom Ordering - Because Your Home Is Not Cookie-Cutter
One of the most valuable services we offer is custom ordering. If the fabric, finish, or configuration you want is not available on the showroom floor, we can order it built to your specifications through our brand partners. This is especially popular with our La-Z-Boy recliner customers, who can choose from hundreds of fabric and leather options to build a chair that is uniquely theirs.
Custom ordering is not limited to recliners. Many of our brands offer custom options on sofas, sectionals, dining chairs, bedroom furniture, and accent pieces. Your sales associate will walk you through what is available and help you navigate the options so the process feels easy rather than overwhelming.
Recliners, Rustic Furniture & the Categories We Are Known For
While we carry furniture for every room, there are a few categories where Moore Furniture has built a particularly strong reputation. Our recliner collection is one of the most extensive in the area, featuring rocker recliners, wall-saver models, power recliners, and lift chairs from La-Z-Boy and other trusted brands. If you are a recliner person, this is where you come.
We have also become a go-to destination for farmhouse and rustic-inspired furniture. Our showroom features a dedicated section for this aesthetic, including dining tables with reclaimed wood finishes, bedroom sets with plank detail, and accent pieces with industrial character. It is a style that resonates deeply with Southeast Texas families, and we have leaned into it with an inventory that is hard to match locally.
Beyond recliners and rustic, our stationary upholstery (sofas, sectionals, loveseats), bedroom collections, and dining room furniture are all strong categories that bring customers from Cleveland, Conroe, Livingston, Humble, and beyond. Browse our furniture.
Serving Southeast Texas
Moore Furniture serves customers from across the Southeast Texas region. While our showroom is located in Cleveland, our delivery area extends well beyond Liberty County. Families from Conroe, Huntsville, Livingston, Lufkin, Humble, Kingwood, and the surrounding communities make the trip to our showroom because they know they will find quality furniture, honest pricing, and personal service worth driving for.
We deliver throughout the region on a route-based schedule, and our team treats every delivery like a personal visit, because to us, it is. Learn about our delivery process.
More Than a Furniture Store
After 40-plus years in business, Moore Furniture is woven into the fabric of Cleveland. We are a business that people recommend to their friends, their kids, and their neighbors. We are the store where families have bought their first couch, their baby's crib, and their retirement recliner. That kind of trust is not built overnight. It is earned one family at a time, one honest transaction at a time, over decades.
We are proud of what we have built, and we are grateful to every customer who has been a part of it.
Stop in, take a look around, and let us show you why Southeast Texas families have trusted Moore Furniture for over four decades. No pressure, no rush. Just good furniture and good people.